【企业市场营销管理专家模拟系统的研究】李横.pdf

华中理工大学博士学位论文 ADissertation Submitted toHuazhongUniversityof Science and Technologyfor theDegree of DoctorofPhilosophy AStudyonExpertSimulationSystem forMarketingManagement Ph.D.Candidate:Li Heng Advisor:Prof.Li Zhicheng May,2000 CollegeofManagement HuazhongUniversity of Science and Technology Wuhan,
华中理工大学博士学位论文 ABSTRACT Thisdissertationconsistsofeightchapters,inwhich the expert simulation system ofmarketing management is analyzedand researched byintegrating various theoretic methods and In the researching,the author studies the early-warning inference methods ofmarketing management by the mean
华中理工大学博士学位论文 IV 5企业市场营销管理的专家知识类别分析 5企业市场营销管理的专家知识获取策略研究 5企业市场营销管理的专家知识表示机理研究 5企业市场营销管理的专家知识推理机制研究 第6章企业市场营销管理的模拟机制研究 6. 